Fundamental analysis is a method used to determine
the value of a stock by analyzing the financial data that is 'fundamental' to
the company. That means that fundamental analysis takes into consideration only
those variables that are directly related to the company itself, such as its
earnings, its dividends, and its sales. Fundamental analysis does not look at
the overall state of the market nor does it include behavioral variables in its
methodology. It focuses exclusively on the company's business in order to determine
whether or not the stock should be bought or sold. Thus, one should not rely on
technical analysis alone while trading in stocks.
i. Trade could be risky:
Fundamental analysis usually does not give us
specific entry and exit points, so the trades can be pretty risky. It is very
difficult to find a method of translating all of the different information into
specific entry and exit points for a particular trading strategy.
ii. It is easy to be confused:
There
is a lot of information which is why it is easy to be confused. Because of
this, there are therefore many traders who use some fundamental analysis to
understand unexpected movements of the prices and to know the forces which move
them, but they use technical analysis to decide when to enter and exit the
trades.
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